Recently, the Tuanjiehu campus of Beijing Qiushi Vocational School undertook the "six-dimensional integration" teaching reform task of the Chaoyang District Vocational and Adult Education and Research Department, and launched the e-commerce major "Live Operation Project Training-Truth-seeking "Double Eleven" to help Guizhou specialty food Festival" district-level research class activities, explore the cross-border combination of teachers of liberal arts, and promote the actual teaching research of the "six-dimensional integration" and "integration of work and study" projects.
Under the full guidance of Director Chen Qing and Lin Ying of the Vocational Education and Research Department of Chaoyang District, professional teacher Wu Chunxia, Chinese teacher Zhang Shuanghua in the field of cross-border live e-commerce professional field, Chinese teacher Yan Lina of chain operation and management, and Jingdong culture education live broadcast Prof. Pan Chunhai from the industry presented the curriculum reform together. Due to the epidemic, the research class was conducted through live broadcast of the Tencent conference. In addition to fraternal colleges and universities participating in the online seminar, there are more than 190 e-commerce teachers from Beijing Vocational College of Political Science and Law, Jingdong Enterprise teachers and Tuanjiehu community members who are connected to the "3+2" middle and higher vocational colleges.
This research course is based on the "Jingdong Production and Education Integration Production Training Base" in the school, and through the "Double Eleven" live broadcast of agricultural products as the carrier, with the theme of "Helping Guizhou", it stimulates the enthusiasm of teachers and students to participate in public welfare undertakings , To realize the important significance of spreading local national food characteristic culture to help rural economic development, promote political stability and national harmony. Establish the fighting spirit and determination to realize the Chinese dream of the great rejuvenation of the Chinese nation and the "two centenary" goals.
From the activity theme setting-event planning-copywriting-host speech card-product shooting-video production-community promotion and other links, the students are divided into two groups, according to anchor, assistant, operation Four positions of field control and technology conduct actual combat teaching.
The school-enterprise "dual tutors" use the "Double Eleven" real project as the teaching content. The teaching division of the teachers of the liberal arts and the enterprise is clear, focusing on the students "learning by doing" throughout the process, explaining the main points and capturing the skills and literacy points that need to be improved in actual combat , And through multiple evaluations such as school-enterprise "dual tutor" evaluation, student mutual evaluation, business evaluation and big data analysis, etc., the classroom teaching evaluation reform is realized, and the actual effect of training teaching can be improved.
This class is not only an exploration of the actual teaching reform of the "six-dimensional integration" teaching goal reform of the city-level planning topic of Director Chen Qing, it is also the practice test of the digital finance and commerce professional cluster in promoting the "combination of work, learning, knowledge and action" classroom teaching reform. To consolidate students' professional knowledge, promote the overall improvement of professional comprehensive ability and literacy, and achieve the goal of improving quality and training. Director Chen Qing and Teacher Lin Ying of the Vocational and Adult Education and Research Department of Chaoyang District fully affirmed the rationality of the design links of the research course, the operability of teaching activities, and the authenticity and effect of student practice. Affirm and encourage the innovativeness of the integration and development of inter-professional, inter-disciplinary, and academic teams.
Finally, Hou Qinghui, Director of Tuanjiehu Campus, expressed his gratitude to Director Chen and Teacher Lin of the Vocational Education and Research Department of Chaoyang District, as well as the leaders of universities, cooperative enterprises and leaders of Tuanjiehu Street who participated in the research activities. It also introduced the reform path of the transformation and upgrading of the financial and trade majors into the "digital financial and commercial professional group" since the construction of the model school in 2014, and introduced the deep integration of schools and enterprises, the introduction of enterprises in schools, the combination of work and learning, and the teaching mode of dual tutors between schools and enterprises. The original intention of reform and the establishment of a cross-border teaching team of liberal arts and colleges, and expressed that in the future, he will continue to work hard to lay a solid foundation in the cultivation of students' cross-disciplinary, cross-professional and cross-departmental thinking consciousness, and gradually realize the improvement of the quality and quality of vocational education.